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Saturday, 23 August 2008

Seven Must-Read Reasons to Use Directory Submissions

By Hayi Mansoor

If you're wondering whether or not to use directory submissions for your site, here are seven of the best facts and reasons to give your plans the green light.

One-Way Links

Inbound links are important for higher search engine rankings. When you submit your site, they include a one-way link back to your site. However, you don't have to provide a link to the directory on yours so the search engines don't view this as a link exchange.

Improved Search Engine Visibility

We all know that search engines are important but many people don't know that by including your web site in directories you'll be increasing its visibility to the search engines which are going to be ranking it and making it easily available to millions of online users.

Regular Indexing

With a directory, your site is going to be indexed more frequently. That means search engine crawlers are going to be more likely to see it and to report on changes. Those changes can help boost your rankings.

Targeted Traffic

A number of the directories that accept submissions also focus on specific categories which means you can bring targeted traffic to your site through these listings. Targeted traffic is a good idea because it means it is more likely to result in conversions.

Choose Your Own Anchor Text

When you submit your links, you are allowed to choose the site title (not the URL) which can contain any keywords you want to use. Then the directory will generate the text you need based on those keywords which help your overall SEO.

Most are Free

The majority of directories don't charge anything for submissions. A tiny minority does have expensive fees but most do not.

Categories Send You Traffic You Want

Because your site will be classified under a specific category, you'll be more likely to be found by an audience interested in specifically what you have on your site. That's going to be better for business.

For further information, please visit Website Listing Directory